
Benefits of a suitable digital presence
A suitable digital presence has always been a key element of an integrated marketing strategy, and the recent worldwide health crisis provides a compelling example

A suitable digital presence has always been a key element of an integrated marketing strategy, and the recent worldwide health crisis provides a compelling example

Far and away the most common question we are asked by medical businesses today is: Should we be actively marketing on social media, and if

Encouraging feedback, listening to and responding to patients is a key contributor to long term business success. This can best be done via patient surveys,

By Caroline Ucherek – Managing Director At the recent AMA conference Starting in Private Practice I was inspired by the presentation given by AMA President

HOW TO JUDGE A GOOD MEDICAL WEBSITE You may need to evaluate your own website or review those of your competitors. This tool is designed

It’s a good time to review our current business performance and assess how our tools are helping us achieve our goals. If you haven’t given

By Caroline Ucherek – Managing Director, CJU Medical Marketing Earlier this week our team co-ordinated a GP education seminar involving a hospital and medical specialists.

Websites are now more than ever a key component of medical marketing as well as being a substantial financial and IP investment. So it makes

There’s a common misconception that your brand is just your logo – but this is wrong. Your brand is much more than just your logo

You’re starting your business and are now thinking of developing a brand. One of the key elements of a brand is your business name. You