Benefits of a suitable digital presence
August 20, 2021
A suitable digital presence has always been a key element of an integrated marketing strategy, and the recent worldwide health crisis provides a compelling example
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Month: August 2021
Social Media – is it a suitable marketing channel for your medical business?
August 20, 2021
Far and away the most common question we are asked by medical businesses today is: Should we be actively marketing on social media, and if
Monitoring the pulse of your business… your patients
August 20, 2021
Encouraging feedback, listening to and responding to patients is a key contributor to long term business success. This can best be done via patient surveys,
Business and Results Measurement is Key to Success
August 20, 2021
By Caroline Ucherek – Managing Director At the recent AMA conference Starting in Private Practice I was inspired by the presentation given by AMA President
CJU Medical Marketing Website Assessment Tool
August 20, 2021
HOW TO JUDGE A GOOD MEDICAL WEBSITE You may need to evaluate your own website or review those of your competitors. This tool is designed
It’s 2021! Does your website belong in the “Ice (I Can’t Engage) Age”?
August 20, 2021
It’s a good time to review our current business performance and assess how our tools are helping us achieve our goals. If you haven’t given
What makes a Successful Education Seminar?
August 20, 2021
By Caroline Ucherek – Managing Director, CJU Medical Marketing Earlier this week our team co-ordinated a GP education seminar involving a hospital and medical specialists.
Do you have control over your medical website?
August 20, 2021
Websites are now more than ever a key component of medical marketing as well as being a substantial financial and IP investment. So it makes
Why Your Branding Is More Than Just Your Logo
August 20, 2021
There’s a common misconception that your brand is just your logo – but this is wrong. Your brand is much more than just your logo
Developing your brand for your client. Not you.
August 20, 2021
You’re starting your business and are now thinking of developing a brand. One of the key elements of a brand is your business name. You
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The truly secret ingredients for a successful medical business
As a specialised medical marketing company, CJU has had the privilege of working with a wide variety of medical businesses ranging from individual medical practitioners, …
Targeted Marketing – Why does it work?
Targeted marketing is about ensuring your messages and positioning aligns with who you want to engage with. It is far more effective than a generic …
Why you should consider registering your trade mark
Article prepared by: Brown Ward King, Lawyers The health care professions and related industries continue to grow, notwithstanding difficult economic trading times, and competition is …
9-point check list for a successful digital presence. Getting it right!
A good digital presence has always been an important part of all business’s credentials. This has proven to be even more necessary for medical businesses …
Case Study – Successful Marketing of a Specialist Medical Practice
We are often asked: What is a typical marketing solution for specialist medical practices? The answer? There is no off-the-shelf solution for medical marketing as …
Benefits of a suitable digital presence
A suitable digital presence has always been a key element of an integrated marketing strategy, and the recent worldwide health crisis provides a compelling example …
